Who we are
We are experienced in providing data - qualitative and quantitative - for Greek and international markets while also using new hybrid research methodologies (combining qualitative & quantitative methodologies, online & conventional, etc.). We offer high quality fieldwork in Quantitative Research that covers the whole of Greece. We offer Qualitative Research, which is undertaken by experienced psychologists using new methods and techniques.
The robust scientific background of EXPLORER Research executives, their seniority and constant monitoring and training on global market research developments constitute the foundation upon which the Company has established trusted, loyal and long-standing relationships with clients.
The principles of EXPLORER Research lie in strictly following the scientific paradigm at all layers of the research process, the acute sense of accountability and high quality standards that permeate the daily operations of the Company.
EXPLORER is a member of ESOMAR (European Society for Opinion and Market Research) since 1998 and the Insights Association (ex- Council of American Survey Research Organizations (CASRO) and the Marketing Research Association (MRA)) since 2021.
EXPLORER Research was founded by Mitsi and Paminos Anastasopoulos.
EXPLORER Research becomes a member of ESOMAR (European Society for Opinion and Marketing Research).
EXPLORER Research establishes its Regional Offices in the cities of Thessaloniki, Ioannina, Patras, Rhodes and Heraklion to formally cover the entirety of Greece.
EXPLORER moves to its new headquarter offices on Zan Moreas 5, Chalandri, Athens, Attiki, Greece, 15232.
EXPLORER Research has a dynamic presence in market research and serves an active clientele of leading Greek and international businesses. High service standards and proven credibility have given us the privilege of strong and long-standing relationships with clients. EXPLORER Research becomes a member of the Insights Association (ex- Council of American Survey Research Organizations (CASRO) and the Marketing Research Association (MRA)).